{"product_id":"scientific-advertising","title":"Scientific Advertising","description":"\u003cp\u003e\u003cstrong\u003eBook info:\u003c\/strong\u003e Scientific Advertising (Hardcover, 88 pages – Merchant Books, 2014) – Merchant Books, 2014. Language: Eng.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eCondition: Very Good\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eThis Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business\u003c\/p\u003e","brand":"Claude Hopkins","offers":[{"title":"Default Title","offer_id":52368386097434,"sku":"9781603868044","price":110.42,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0999\/2699\/9322\/files\/71hiz0xe1-L._SY522.jpg?v=1781746820","url":"https:\/\/medicampus.store\/products\/scientific-advertising","provider":"medicampus.store","version":"1.0","type":"link"}